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IT GIRL RADIO EPISODE #48: Build A Community, Build Your Business

After graduating, she embarked on a three-year entrepreneurship journey down a path of starting and running wellness clinics. She soon realized that she found more pleasure in leading, guiding and inspiring people who were approaching her for help to grow their businesses. This realization paved the way for her to make the jump to running her business online. Today, Michelle …

Increase Completion & Engagement Rates

There’s a lot of information out there about how to market and sell your online courses and programs, but what happens after you’ve made the sale? Oftentimes, the focus starts on creating a great, valuable product, and then shifts to selling that program/course. But very little attention is given to making sure the people who purchase your program and course …

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IT GIRL RADIO EPISODE #47:

Cristina got into the industry when she did an internship at an event planning company, and subsequently started running her own business. Most recently, she has expanded into the consulting and coaching space in the last two years. Apart from organizing fabulous events all over the world, she has made it her goal to help people who want to get …

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The 8 Reasons People Make Purchases and How it can Help Your Sales

You probably make purchases every single day without thinking about why you’re doing it. Of course you make some purchases because you need to, but you’re probably not consciously choosing a product and asking yourself, “why did I buy this product instead of the other?” In some situations, you make purchasing decisions for fairly obvious reasons – you have a …

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IT GIRL RADIO EPISODE #46: Success without Burnout? It’s Possible.

In today’s world, addiction to work is more common than we would think. As with any other addiction, there are many different layers to it, and different people deal with and approach it differently. Casey talks about recognizing addiction to work, and balancing and managing that addiction. After developing a serious stress rash from working too hard, Casey realized she …